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ThoughtExchange vs. Panorama Education

Choosing the Best K-12 Survey Tool for Your District

Engagement Made Smarter

The Only K-12 Survey Platform Your District Needs

ThoughtExchange and Panorama Education offer powerful survey tools to help districts connect with stakeholders, but they cater to different needs and priorities.
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Quick Comparison

ThoughtExchange

ThoughtExchange surveys offer a wide range of feedback methods, advanced customization options, and AI-powered analysis tools. ThoughtExchange is ideal for districts with or without data research teams.

Panorama Education

Panorama Education surveys provide research-backed, standardized surveys, primarily focused on quantitative data. Panorama is geared towards districts with dedicated research teams.
Engaging Stakeholders

ThoughtExchange

  • Surveys
  • Exchanges
  • Interviews

Panorama Education

  • Surveys only
Tailored Surveys

ThoughtExchange

  • Survey templates
  • Advanced survey question types
  • Branching logic
  • AI Deep Dive follow-up questions

Panorama Education

  • Survey templates
  • Basic survey question types
Unlocking Insights

ThoughtExchange

  • Quantitative data analysis
  • Qualitative data analysis
  • AI-powered Advisor

Panorama Education

  • Quantitative data analysis
  • Benchmarking
  • AI-powered features
Insights to Action

ThoughtExchange

  • AI-enabled prioritization
  • Strategic next steps
  • Contextualized recommendations

Panorama Education

  • Playbooks
Supporting Initiatives

ThoughtExchange

  • Dedicated CSM and knowledgeable support team included in license fee

Panorama Education

  • Available for a fee

ThoughtExchange

ThoughtExchange surveys offer a wide range of feedback methods, advanced customization options, and AI-powered analysis tools. ThoughtExchange is ideal for districts with or without data research teams.

Panorama Education

Panorama Education surveys provide research-backed, standardized surveys, primarily focused on quantitative data. Panorama is geared towards districts with dedicated research teams.

Engaging Stakeholders

Truly understand your stakeholders

Panorama Education surveys offer a solid foundation for basic feedback collection, while ThoughtExchange provides a comprehensive and dynamic platform for truly understanding and engaging stakeholders.
ThoughtExchange
ThoughtExchange offers a diverse suite of engagement tools, providing a comprehensive and dynamic platform for truly understanding and engaging stakeholders.
Surveys Collect quantitative and qualitative data. Measure satisfaction, understand broad trends, and identify improvement areas.
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Exchanges Participants share, rate, and prioritize ideas. Surface diverse perspectives and build consensus on key issues.
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Interviews A conversational survey AI tool for conducting confidential interviews at scale.
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Panorama Education
Panorama Education provides two primary methods for engagement, offering a solid foundation for basic feedback collection.
Surveys Collect quantitative data and limited qualitative feedback through open-ended questions. Measure satisfaction, understand broad trends, and identify improvement areas.
Check-in surveys Run quick, frequent pulse checks. Collect feedback consistently over time.
“ThoughtExchange is a scalable solution that provides a very personalized experience. For superintendents, it’s a great way to pull together a very large, complex community and give everybody a voice.” Dr. Mark Shanoff, Superintendent, Osceola School District

Tailored surveys

Uncover the specific insights you need

ThoughtExchange allows districts to create surveys that accurately reflect your district's unique context and deliver the specific insights you need to drive improvement. Panorama Education gives districts a standard way to survey.
ThoughtExchange
ThoughtExchange provides a flexible, customizable survey experience that’s easy to deploy. Districts can tailor surveys with:
Templates Get started quickly with the template library.
Expanded question types Go beyond basic multiple-choice questions with a wide range of question types, including multiple-choice, checkbox, dropdown, Likert scale, satisfaction score, and comment box.
Branching logic Create dynamic surveys that adapt to respondents' answers. Ask relevant follow-up questions and gather specific insights based on individual needs and perspectives.
Deep Dive Ask follow-up questions to clarify and contextualize quantitative feedback with this powerful AI tool.
Panorama Education
Panorama Education offers turnkey surveys developed by experts.
Templates Panorama survey templates cover common topics and can be deployed quickly for immediate insights.
“Surveys in ThoughtExchange have been a game-changer. With the Survey piece, we don’t have to tie in another system like a Google form or SurveyMonkey in addition to our Exchanges. People are less willing to do two different surveys, so getting them engaged through one platform has been great.”

Sondra Whalen, Director of Student Programs and Communications
Vernon-Verona Sherrill Central School District

Unlocking Insights

Get deeper meaning from your survey data

By combining robust quantitative analysis with powerful qualitative tools and AI-powered assistance, ThoughtExchange empowers you to uncover deeper meaning in your data. Panorama Education analysis tools give you a high-level overview of your district.
ThoughtExchange
ThoughtExchange provides a holistic understanding of your data, with a focus on qualitative analysis:
Quantitative and qualitative analysis Explore the "why" behind the numbers and gain a deeper understanding of stakeholder perspectives with quantitative analysis tools and powerful qualitative analysis features.
Efficient, unbiased analysis Use AI to identify key themes and sentiments in your qualitative data while minimizing bias and saving time.
Advisor Use the AI-powered Advisor feature to ask natural language questions about your data. Quickly uncover hidden insights and explore your data in an intuitive and conversational way. Get analysis results that are easy to use in communications, reports, and presentations.
Panorama Education
Panorama Education offers a suite of quantitative analysis features, including:
Benchmarking Compare your results against district and national benchmarks within the Panorama dataset to understand your performance relative to others.
AI-powered features Leverage sentiment analysis to identify key themes and automatically flag sensitive topics within open-ended responses.
“ThoughtExchange's rich qualitative data and analytics tools developed a comprehensive needs assessment in record time. The improved efficiency with our time and energy is amazing.”

Michael Gomez, Executive Director, State and Federal Programs
Capistrano Unified School District

Insights to action

Make decisions with confidence

By providing AI-powered guidance, personalized recommendations, and the ability to incorporate contextual data, ThoughtExchange empowers you to make decisions with confidence. Panorama Education offers research-backed best practices that provide ideas for improvements.

ThoughtExchange

AI-powered prioritization Analyze your quantitative and qualitative feedback with Advisor to prioritize which areas need the most attention. This ensures you focus your efforts on the issues that matter most to your community.
Strategic next steps Go beyond generic recommendations by asking Advisor for specific next steps tailored to your unique context. Advisor incorporates best practices and your survey feedback to suggest concrete actions.
Contextualized recommendations Upload relevant documents, like your strategic plan, to provide Advisor with context. This ensures that the recommended actions align with your district's overall goals and priorities.

Panorama Education

Panorama Education surveys suggest best practices based on your results.
Playbooks Research-backed interventions that provide a starting point for addressing common challenges. Districts must do their work to combine these interventions with the qualitative feedback they receive.
“ThoughtExchange has vastly improved how we connect with our community. The platform brings so many more people into the conversation and very quickly captures and analyzes complex data. It’s been a game-changer for us.”

Kevin McGowan, Superintendent
Brighton Central School District

Supporting initiatives

Commitment to your success

ThoughtExchange is committed to customer success. Confidently embark on your improvement initiatives knowing you have a dedicated team in your corner. Panorama Education gives customers the option to purchase additional support from their team.
ThoughtExchange
ThoughtExchange builds comprehensive support directly into your license:
Dedicated CSM and support team Receive a dedicated Customer Success Manager (CSM) and access to a responsive support team, all included in your license fee with an Engagement+ or Engagement 360 plan. Get the guidance and assistance you need to succeed, without any hidden costs.
Panorama Education
Panorama Education surveys offer the following support options:
Project management with a CSM Access project management support and a dedicated CSM to guide your implementation. This is often a separate fee from the cost of your license.
Professional services and training Get professional development and training programs for an extra fee.
"Behind the scenes, the ThoughtExchange team is providing valuable service—and helping thousands of kids throughout the country. Thank you for the work that you do."

Paula Patterson, Superintendent - Crosby ISD

Where Panorama Education surveys stop, ThoughtExchange is just getting started. Let our team show you how to level up your K-12 engagement.